Figma x Pigment: Elevating FP&A to a Strategic Partner

Finance teams

Figma’s FP&A team discusses great design, data autonomy, and less manual reconciliations on the flexible, powerful, and fun Pigment platform.

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Priyaanka Arora
October 4, 2022

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Figma x Pigment: Elevating FP&A to a Strategic Partner


Figma has transformed the product design landscape since its launch in 2015, bringing cloud-based, collaborative, and modern design to product teams everywhere.

We sat down with Nicole Wittlin, VP Strategic Finance at Figma, to talk through the Figma Finance team’s experience so far with Pigment. Read on to discover how Pigment unlocked limitations on the team’s FP&A processes through its flexible yet powerful features.

Figma found flexibility in financial planning and analysis with Pigment

Any modern and impactful FP&A team requires a financial modeling, planning, and analysis tool with three key characteristics: flexibility, power, and reliability. Figma’s FP&A team found all three requirements met within the Pigment platform.

“It's extremely flexible, so I know that with Pigment, we're able to adapt the tool to suit our needs rather than having to structure our planning processes around the tool.” - Nicole Wittlin, VP Strategic Finance at Figma

Pigment helped Figma’s FP&A team create processes that were agile, collaborative, and allowed the company to make important decisions with full confidence.

The Figma FP&A team was able to realize three outcomes that are critical to the finance function:

  1. Data autonomy: The FP&A team enabled the rest of the organization to act more independently, with less dependency on the finance team for data requests. Figma executives will be able to self-serve important insights directly from within the Pigment platform, increasing the efficiency of board reporting and investor meetings while offering transparency to leadership.
  2. Increased collaboration: Nicole and her scaling team replaced Excel models to achieve better collaboration, build a single source of truth, and save tons of time on time-consuming processes.
  3. Less manual reconciliations: The team was able to begin moving away from manual headcount reconciliations towards extracting data insights and becoming more lean.

Figma finds Pigment well-designed

The Figma team, known for their design prowess, was also impressed with the Pigment platform’s design.

“The tool itself is beautiful. It's well-designed, which is something we care a lot about, and I've honestly never seen that in a financial planning tool before.” - Nicole Wittlin, VP Strategic Finance at Figma

The flexibility and beauty of Pigment, combined with its sheer power, was a great match for Figma’s needs: a financial planning tool that adapts to support Figma through changing financial models, forecasts and reforecasts, and everything else that comes packaged with being a scaled, fast-growing industry shaker.

Maintaining an agile approach to financial planning and strategy will help Figma continue to build the future  of collaborative design.

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