Glossary
Valuation

Valuation

Published

April 23, 2026

Last updated

April 22, 2026

Definition

Valuation is the analytical process of determining the economic worth of a business, asset, or security. It is used to provide an objective measure of value, which informs a wide range of corporate finance activities including mergers and acquisitions, capital budgeting, and investment decisions. The process involves a combination of objective measurements and subjective professional judgment, relying heavily on data from a company’s financial statements and projections.

A credible valuation depends on robust inputs derived from a detailed financial model. These models project future performance and incorporate key metrics like revenue, EBITDA, and free cash flow (FCF). Different methodologies may be used depending on the company's industry, size, and stage of development, but the goal remains to arrive at a defensible estimate of intrinsic value to guide strategic decision-making.

Frequently Asked Questions

Is valuation based on revenue or profit?

Valuation can be based on revenue, profit, cash flow, or assets, depending on the chosen methodology and the company's life stage. For example, high-growth, pre-profitability companies are often valued on revenue multiples, while mature companies are more commonly valued on profit or cash flow.

How many times revenue is a business worth?

There is no single revenue multiple for a business; it varies widely based on industry, growth rate, profitability, and market conditions. Multiples can range from less than 1x for slow-growth industries to over 10x for high-growth technology companies.

What are the 3 methods of valuation?

The three primary valuation methods are the Discounted Cash Flow (DCF) analysis, Comparable Company Analysis (Comps), and Precedent Transaction Analysis. Each method provides a different perspective on a company's worth.

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